European Hair Care Market Size, Scope, Growth, And Forecast (2025)

European Hair Care Market Size And Forecast

European Hair Care Market size was valued at USD 46.7 Billion in 2023 and is projected to reach USD 57.92 Billion by 2031, growing at a CAGR of 7.73% from 2024 to 2031.

• The European hair care offers a diverse range of goods and services aimed at maintaining and improving hair health, appearance, and texture. Shampoos, conditioners, hair colorants, hair loss therapies, style products, and hair relaxants are among the most important categories. The region’s hair care industry is characterized by high demand for both mainstream and niche goods with consumers increasingly preferring natural, organic, and sustainable formulas.
• The European hair care includes a wide range of applications to meet various customer needs. Shampoos, conditioners, and hairstyle treatments are products that people use regularly to maintain their hair and improve its appearance. Hair loss treatments and colorants are in high demand due to rising consumer interest in personal grooming and anti-aging products, which is fueling the expansion of niche markets.
• The European hair care industry is expected to expand further incorporating new technology to provide tailored solutions for specific hair care requirements. The future of this industry will most certainly be determined by greater innovation in the form of smart products such as AI-powered scalp analysis devices, individualized hair care subscriptions, and sustainable product lines.

>>Get | Download Sample Report @ –https://www.verifiedmarketresearch.com/download-sample/?rid=482962

European Hair Care Market Dynamics

The key market dynamics that are shaping the European Hair Care Market include:

Key Market Drivers

• Increasing Demand for Natural and Organic Products: As consumers become more health-conscious and ecologically conscientious, there is a growing demand for natural and organic hair care products. These products which are generally free of harsh chemicals are consistent with the growing trend toward sustainability and wellbeing. Brands are producing shampoos, conditioners, and styling products that contain organic components such as aloe vera, coconut oil, and argan oil, catering to this environmentally concerned consumer base.
• Rising E-Commerce Sales: Online shopping is quickly becoming the preferred avenue for European customers. The convenience, diversity of products, and frequently lower prices available online are prompting more consumers to buy hair care products through e-commerce platforms. The COVID-19 epidemic has increased this trend, which continues to affect consumer behavior.
• Hair Loss and Scalp Care Treatments: There is a growing awareness of scalp health and a need for products that address hair loss. Hair loss and scalp disorders including dandruff and dermatitis are driving European customers to seek specialized treatments. Products addressing these concerns such as anti-hair loss shampoos and scalp treatments are driving market expansion.

Key Challenges

• Intense Industry Competition: The European hair care industry is highly fragmented with many brands competing in a variety of product categories. Leading global brands like L’Oréal and Procter & Gamble dominate the market but local and niche players are also making substantial gains. This severe competition puts pressure on both pricing tactics and innovation efforts compelling firms to invest extensively in marketing and product distinction to maintain or grow their market share.
• Consumers Increasing Demand for Natural Products: Consumers are increasingly turning to natural, organic, and sustainably sourced products. While this provides an opportunity, it also creates a challenge for brands in terms of product reformulation, sourcing sustainable components, and adapting to environmentally friendly production practices. Compliance with increasing environmental and regulatory regulations regarding substances and packaging
• Economic Uncertainty and Consumer Expenditure: Economic volatility caused by variables such as inflation and increased living costs has an impact on non-essential consumer expenditure, especially premium hair care goods. As a result, customers may become more price-sensitive choosing cheaper options or lowering their overall spending on personal care.

Key Trends

• Natural and Organic Products: European consumers are increasingly looking for hair care products that are natural, organic, and free of dangerous chemicals. This tendency is consistent with the greater movement toward pure beauty and sustainability. Plant-based products, such as aloe vera, coconut oil, and argan oil are becoming increasingly popular. Consumers are seeking clarity in labeling and environmentally responsible packaging creating demand for brands focusing on ethical sourcing and eco-friendly operations.
• Personalization & Customization: As people look for products tailored to their unique hair types and problems, personalized hair care solutions are becoming increasingly popular. Companies are using technology to provide personalized shampoos, conditioners, and treatments depending on individual requirements such as hair texture, scalp health, and environmental conditions.
• Hair Loss Solutions: Hair thinning and loss, particularly among males has increased demand for specialized hair care procedures. Brands are selling solutions that encourage hair growth while also addressing dandruff, scalp discomfort, and thinning. The increased emphasis on well-being, combined with developments in hair restoration technologies is expanding the market for hair loss treatments in Europe.

>>>Ask For Discount @ –https://www.verifiedmarketresearch.com/ask-for-discount/?rid=482962

European Hair Care Market Regional Analysis

Here is a more detailed regional analysis of the European Hair Care Market:

London

• London, the United Kingdom’s capital and largest city, is Europe’s major market for hair care products. This job is primarily motivated by the city’s growing cosmetics and personal care business, as well as a diversified and affluent population that values hair care and grooming. London’s hair care market benefits from the city’s thriving cosmetics and personal care industry, which serves as a hub for global brands and new entrepreneurs. According to the UK’s Office for National Statistics, the number of firms in the “Manufacture of perfumes and toilet preparations” industry in London was 1,415 in 2021, accounting for more than 40% of the total enterprises in this sector in the UK.
• Furthermore, London’s position as a global fashion and beauty capital attracts a diverse population, including international students, tourists, and professionals, who contribute significantly to the city’s hair care market. In 2019, the UK welcomed over 41 million overseas visitors, many of whom visited London, with tourism spending reaching £29.1 Billion, as reported by VisitBritain.

Berlin

• Berlin, Germany’s capital and largest city is emerging as the fastest-growing hair care market in Europe. This rapid growth is fueled mostly by the city’s strong beauty and cosmetics business as well as its varied, fashion-conscious populace.
  The city’s thriving beauty and cosmetics industry is a major driver of the hair care business in Berlin. According to the German Cosmetic, Toiletry, Perfumery, and Detergent Association (IKW), the German cosmetics market was worth €14.7 billion in 2021, with Berlin accounting for a sizable chunk of it.
• According to the Berlin-Brandenburg Statistical Office, the city’s population will be 3.7 million in 2021, with more than 35% of individuals coming from a migration background. This diversity has resulted in an increased need for specialist hair care products that cater to different ethnic and cultural preferences. This diversified customer base has driven hair care businesses to create specialized products, resulting in market growth.

European Hair Care Market: Segmentation Analysis

The European Hair Care Market is segmented based on Product, Hair Styling Tools, End-User, And Geography.

European Hair Care Market, By Product

• Hair Care Products
• Shampoos
• Colorants
• Hair Treatment Products
• Hair Growth Products
• Others

Based on the Product, the European Hair Care Market is bifurcated into Hair Care Products, Shampoos, Colorants, Hair Treatment Products, Hair Growth Products, and Others. In the European Hair Care Market, shampoos are the dominant product segment. This is primarily due to the essential nature of shampoos in daily hair care routines. Shampoos cater to a wide range of consumer needs including cleansing, scalp care, and addressing specific concerns like dandruff or dryness. The large consumer base and frequent use make shampoos a staple in the market. Additionally, increasing demand for specialized shampoos such as organic, sulfate-free, and anti-hair loss formulations has boosted their market share.

European Hair Care Market, By Hair Styling Tools

• Hair Dryers
• Hair Irons/Hair Stylers
• Hair Clippers/Trimmers
• Hair Shavers
• Others

Based on the Hair Styling Tools, the European Hair Care Market is bifurcated into Hair Dryers, Hair Irons/Hair Stylers, Hair Clippers/Trimmers, Hair Shavers, and Others. In the European Hair Care Market, hair dryers are the dominant product segment. This is largely due to their widespread use and versatility in both professional salons and household settings. Hair dryers are essential for everyday hair care routines, offering quick drying and styling capabilities which is crucial for busy consumers. Their affordability, variety of models, and continual innovation such as lightweight and energy-efficient designs have driven their popularity. Additionally, the growing trend of at-home hairstyling and the increasing demand for time-saving beauty tools further contribute to their dominance.

European Hair Care Market, By End-User

• Men
• Women

Based on the End-User, the European Hair Care Market is bifurcated into Men and Women. In the European Hair Care Market, the women’s segment is dominant. This is due to women traditionally investing more in hair care products and treatments driven by a greater variety of available products designed to address different hair types, textures, and concerns such as hair volume, color, and damage. Women are also more likely to follow beauty and grooming trends contributing to higher demand for hair care innovations. The focus on personal grooming and styling often leads to increased spending on products like shampoos, conditioners, hair oils, and treatments.

European Hair Care Market, By Geography

• London
• Berlin

Based on Geography, the market is segmented into Berlin and London. London, the United Kingdom’s capital and largest city is Europe’s major market for hair care products. This job is primarily motivated by the city’s growing cosmetics and personal care business, as well as a diversified and affluent population that values hair care and grooming.
London’s hair care market benefits from the city’s thriving cosmetics and personal care industry, which serves as a hub for global brands and new entrepreneurs. According to the UK’s Office for National Statistics, the number of firms in the “Manufacture of perfumes and toilet preparations” industry in London was 1,415 in 2021, accounting for more than 40% of the total enterprises in this sector in the UK.

Key Players

The “European Hair Care Market” study report will provide valuable insight with an emphasis on the global market. The major players in the market are Procter & Gamble, L’Oréal S.A, Wahl Clipper Corporation, Henkel AG & Co. KGaA, Jemella Ltd, Codibel n.v/s.a, Davines S.p.A., Revlon, Inc., KIEPE s.r.l.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

European Hair Care Market Key Developments

• In April 2023, Dreame Technology, a Chinese consumer products business, introduced Hair Glory, a hair drier with negative ion technology, powerful airflow, temperature control, and a compact design. The product debuted across Southwest Europe, including Italy, Germany, France, and Spain.
• In October 2021, Henkel AG, a German chemical and consumer goods firm, opens its first Schwarzkopf store on Rosenthaler Staße in Berlin. The store will carry the brand’s professional products, as well as seasonal limited editions.

Report Scope

Research Methodology of Verified Market Research:

To know more about the Research Methodology and other aspects of the research study, kindly get in touch with ourSales Team at Verified Market Research.

Reasons to Purchase this Report

Qualitative and quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors
Provision of market value (USD Billion) data for each segment and sub-segment
Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
The current as well as the future market outlook of the industry with respect to recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
Includes in-depth analysis of the market of various perspectives through Porter’s five forces analysis
Provides insight into the market through Value Chain
Market dynamics scenario, along with growth opportunities of the market in the years to come
6-month post-sales analyst support

Customization of the Report

In case of any Queries or Customization Requirements please connect with our sales team, who will ensure that your requirements are met.

1 INTRODUCTION OF EUROPEAN HAIR CARE MARKET
1.1 Overview of the Market
1.2 Scope of Report
1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH
3.1 Data Mining
3.2 Validation
3.3 Primary Interviews
3.4 List of Data Sources

4 EUROPEAN HAIR CARE MARKET OUTLOOK
4.1 Overview
4.2 Market Dynamics
4.2.1 Drivers
4.2.2 Restraints
4.2.3 Opportunities
4.3 Porters Five Force Model
4.4 Value Chain Analysis

5 EUROPEAN HAIR CARE MARKET, BY PRODUCT
5.1 Overview
5.2 Hair Care Products
5.3 Shampoos
5.4 Colorants
5.5 Hair Treatment Products
5.6 Hair Growth Products

6 EUROPEAN HAIR CARE MARKET, BY HAIR STYLING TOOLS
6.1 Overview
6.2 Hair Dryers
6.3 Hair Irons/Hair Stylers
6.4 Hair Clippers/Trimmers
6.5 Hair Shavers

7 EUROPEAN HAIR CARE MARKET, BY END-USER
7.1 Overview
7.2 Men
7.3 Women

8 EUROPEAN HAIR CARE MARKET, BY GEOGRAPHY
8.1 Overview
8.2 Europe
8.3 London
8.4 Berlin

9 EUROPEAN HAIR CARE MARKET COMPETITIVE LANDSCAPE
9.1 Overview
9.2 Company Market Ranking
9.3 Key Development Strategies

10COMPANY PROFILES

10.1 PROCTER & GAMBLE
10.1.1 Overview
10.1.2 Financial Performance
10.1.3 Product Outlook
10.1.4 Key Developments

10.2 L’ORÉAL S.A
10.2.1 Overview
10.2.2 Financial Performance
10.2.3 Product Outlook
10.2.4 Key Developments

10.3 WAHL CLIPPER CORPORATION
10.3.1 Overview
10.3.2 Financial Performance
10.3.3 Product Outlook
10.3.4 Key Developments

10.4 HENKEL AG & CO. KGAA
10.4.1 Overview
10.4.2 Financial Performance
10.4.3 Product Outlook
10.4.4 Key Developments

10.5 JEMELLA LTD
10.5.1 Overview
10.5.2 Financial Performance
10.5.3 Product Outlook
10.5.4 Key Developments

10.6 CODIBEL N.V/S.A
10.6.1 Overview
10.6.2 Financial Performance
10.6.3 Product Outlook
10.6.4 Key Developments

10.7 DAVINES S.P.A.
10.7.1 Overview
10.7.2 Financial Performance
10.7.3 Product Outlook
10.7.4 Key Developments

10.8 REVLON, INC.
10.8.1 Overview
10.8.2 Financial Performance
10.8.3 Product Outlook
10.8.4 Key Developments

10.9 KIEPE S.R.L
10.9.1 Overview
10.9.2 Financial Performance
10.9.3 Product Outlook
10.9.4 Key Developments

11 KEY DEVELOPMENTS
11.1 Product Launches/Developments
11.2 Mergers and Acquisitions
11.3 Business Expansions
11.4 Partnerships and Collaborations

12 Appendix
12.1 Related Research

Report Research Methodology

We appoint data triangulation strategies to explore different areas of the market. This way, we ensure that all our clients get reliable insights associated with the market. Different elements of research methodology appointed by our experts include:

Exploratory data mining

For understanding the entire market landscape, we need to get details about the past and ongoing trends also. To achieve this, we collect data from different members of the market (distributors and suppliers) along with government websites.

Last piece of the ‘market research’ puzzle is done by going through the data collected from questionnaires, journals and surveys. VMR analysts also give emphasis to different industry dynamics such as market drivers, restraints and monetary trends. As a result, the final set of collected data is a combination of different forms of raw statistics. All of this data is carved into usable information by putting it through authentication procedures and by using best in-class cross-validation techniques.

Data Collection Matrix

Econometrics and data visualization model

The collected data includes market dynamics, technology landscape, application development and pricing trends. All of this is fed to the research model which then churns out the relevant data for market study.

Our market research experts offer both short-term (econometric models) and long-term analysis (technology market model) of the market in the same report. This way, the clients can achieve all their goals along with jumping on the emerging opportunities. Technological advancements, new product launches and money flow of the market is compared in different cases to showcase their impacts over the forecasted period.

Analysts use correlation, regression and time series analysis to deliver reliable business insights. Our experienced team of professionals diffuse the technology landscape, regulatory frameworks, economic outlook and business principles to share the details of external factors on the market under investigation.

Different demographics are analyzed individually to give appropriate details about the market. After this, all the region-wise data is joined together to serve the clients with glo-cal perspective. We ensure that all the data is accurate and all the actionable recommendations can be achieved in record time. We work with our clients in every step of the work, from exploring the market to implementing business plans. We largely focus on the following parameters for forecasting about the market under lens:

• Market drivers and restraints, along with their current and expected impact
• Raw material scenario and supply v/s price trends
• Regulatory scenario and expected developments
• Current capacity and expected capacity additions up to 2027

We assign different weights to the above parameters. This way, we are empowered to quantify their impact on the market’s momentum. Further, it helps us in delivering the evidence related to market growth rates.

Primary validation

Different members of the market’s value chain such as suppliers, distributors, vendors and end consumers are also approached to deliver an unbiased market picture. All the interviews are conducted across the globe. There is no language barrier due to our experienced and multi-lingual team of professionals. Interviews have the capability to offer critical insights about the market. Current business scenarios and future market expectations escalate the quality of our five-star rated market research reports. Our highly trained team use the primary research with Key Industry Participants (KIPs) for validating the market forecasts:

• Established market players
• Raw data suppliers
• Network participants such as distributors
• End consumers

The aims of doing primary research are:

• Verifying the collected data in terms of accuracy and reliability.
• To understand the ongoing market trends and to foresee the future market growth patterns.

Industry Analysis Matrix

Proceed to Buy

Download Sample Report